If You Want Investment, Build a Company With Vision and Purpose.
Letâs get one thing straight: if youâre producing ambitious work, youâre not âjustâ a producer.
Youâre running a business.
This month, CreativeHQ kicked off our Investment Readiness Workshop Series, and the vibe in the room?
đ„ Electric. Insight-packed. Occasionally spicy. But always razor-sharp.
Two sessions in, and the message is loud and clear: if you want to raise money like a founder, you need to start building your company like one.
Hereâs what went down â and why youâll want to join the next four sessions.
From Freelancers to Founders
âIâve been making company-level decisions with a freelancer mindset. That has to change.â
That line dropped early and landed hard.
The workshop opened with a clear distinction between project finance and company finance. Most producers are so busy chasing project cash that they havenât built the business case behind the slate. These sessions are flipping that script.
The question on everyoneâs screen:
âWhat part of my company is investable?â
The âCompany Snapshotâ That Changes the Conversation
We introduced the idea of a Business Snapshot â a one-pager that forces clarity on what your company is, how it makes money, and why anyone should bet on it.
One producer said:
âHonestly, Iâve never written that down. Iâve built decks for films, but not for my company.â
That changed this week.
Using our live template, producers started outlining their:
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Core income streams
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Structural setup (Ltd, LLP, Sole Trader â and why it matters)
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SEIS/EIS eligibility
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Governance model
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Investment opportunities
Itâs not just admin. Itâs the blueprint for your next big conversation.
If You Canât Describe Your Revenue, You Canât Scale It
The second session was all about revenue models â and things got real.
We broke down the difference between working hard for every pound and building income that scales.
Think:
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Development fees
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Production services
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Licensing
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Branded content
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Ancillary rights (merch, soundtracks, educational spin-offs)
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Consultancy and training
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Talent development/sponsorship
One of the best moments?
âThis has made me rethink our portfolio and shape a unique identity for our company. Itâs not something many producers think of.â
It hit home. You donât need a bigger slate, you need a smarter model.
Whatâs Next? You. In the Room.
Weâve got four more workshops happening over July and August â and theyâre filling fast.
Weâre covering:
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Governance structures investors trust
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Diversified income (looking at A24 and Hello Sunshine for inspiration)
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Real-world examples of investor-ready companies
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And how to actually prep for a pitch that doesnât just impress, it converts
All of this is building toward our November Investor Pitch Event, where select CreativeHQ members will pitch to a curated group of angel investors, brands, and funders.
You could be one of them.
Final Thought: Build the Business Thatâs Worth Funding
This isnât theory. This is CreativeHQ producers building production companies that excite investors, attract partners, and create the financial headroom to be bold and brilliant.
If you missed the first two sessions, catch the replays in the member portal. Then book your seat for whatâs coming.
Join us now to access:
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4 upcoming workshops
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Weekly producer clinics
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Masterclasses on funding, finance, IP, and distribution
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And the November pitch event that could change your companyâs future
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